MAKING THE LEAP TO EVENING GOLF ENTERTAINMENT
Southern Dunes Golf and Country Club
MAKING THE LEAP TO EVENING GOLF ENTERTAINMENT EVENING IS NOT DAYTIME, IT'S BETTER BUT REQUIRES MORE If you are a golf course owner or superintendent, you are aware of the anemic revenue today's practice range produces. Everyone has been to TopGolf and seen the effects of what it looks like and generates when it's done right. Today it is possible to do this on a 10-30 bay Microsite level and hit a highly profitable sweet spot. This article is not about the viability of “off-course” golf aka evening golf entertainment. This is about 'the rub'. It's about the HOW. How does a facility go from practice to a vastly more utilized, optimized, and actualized plot of land that will be able…